- By Jorrit
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14. Cannabis consumers: a changing landscape
The cannabis industry has undergone a significant transformation in recent years, and as a result, the number of people using cannabis continues to grow. The total number of U.S. Cannabis Consumers has increased from 28 million in the year 2012 to 52 million in 2022, and is predicted to grow to 69 million by 2030. It seems that this also affects the demographics of cannabis consumers, which in turn shapes the cultural cannabis landscape.